The United Nations (UN) and the Nigerian government have launched the third edition of the Sustainable Development Goals (SDGs) Film Challenge, aimed at mobilizing filmmakers to drive awareness and action toward achieving the SDGs by 2030.
The Senior Special Assistant to the President on SDGs, Princess Adejoke Orelope-Adefulire, officially launched the initiative on Wednesday in Abuja. The challenge, held in partnership with the United Nations Information Centre and Fresh News, encourages filmmakers to produce compelling short films that highlight development challenges and propose solutions.
Speaking at the launch, the UN Resident Coordinator in Nigeria, Mr. Mohamed Fall, described Nigeria as a “storytelling powerhouse” and underscored the potential of Nollywood — one of the largest film industries in the world — to influence change across Africa and beyond.
“Nigeria’s creative force can do more than raise awareness,” Fall said. “It can empower young Nigerians to shape the development narrative, addressing issues like gender inequality, climate change, and poverty through the lens of sustainability.”
Fall noted that the SDGs Film Challenge aligns with the UN Secretary-General’s global call for youth and digital innovation to accelerate progress toward the 2030 Agenda. He highlighted the growing impact of the challenge, noting that entries increased from 73 in 2023 to 2,250 from 119 countries in 2024.
“Young people are not waiting on the sidelines. They are ready to create, lead, and transform their world,” he said. “To all Nigerian filmmakers — this is your moment. Let your stories inspire action and drive change.”
Princess Orelope-Adefulire emphasized the strategic importance of the film challenge in achieving the SDGs. She called on filmmakers to produce impactful short films that address critical issues such as poverty, illiteracy, gender inequality, climate change, and social justice.
“This initiative challenges filmmakers to educate, provoke conversations, and inspire action,” Orelope-Adefulire said. “It is not just about raising awareness; it’s about generating solutions and hope through our stories.”
She also announced new features in this year’s challenge, including training and capacity-building programs for filmmakers. Mentorship sessions will be offered to help participants enhance their storytelling and technical skills.
“With today’s launch, submissions are officially open. Filmmakers are invited to submit multiple entries addressing selected development issues,” she added.
Three finalists will be shortlisted, with winners receiving cash prizes, international exposure through global film festivals, and opportunities for further mentorship and collaboration.
The SDGs Film Challenge reflects Nigeria’s growing influence in global storytelling and the power of creative industries to drive social and economic change.
